Being a product manager in an enterprise context is different. Your real advantage isn't budget - it's millions of existing customers, years of behavioral data, and historical patterns showing exactly what works. While startups guess at product-market fit, you already know which features drive retention, what workflows customers actually use, and which customer segments convert best.

You can test with 1% of your base and get more signal than a startup's entire user population. You can analyze years of checkout patterns to optimize conversion while competitors run A/B tests from zero.

The best enterprise PMs I know treat their customer base as a strategic moat. They mine usage analytics to find optimization opportunities, use historical data to predict feature adoption, and leverage existing customer relationships to validate new experiences.